Copywriter
Crusader Kings III
Paradox Interactive
2021 - Current
Love, fight, scheme, and claim greatness! Crusader Kings III is the return of the popular, larger-than-life noble house simulator set in the Middle Ages. Launched to critical acclaim in 2020 by the Swedish strategy publisher Paradox Interactive, Crusader Kings III continues to be in active development with multiple expansions and content updates planned.
As a project-based Copywriter, I assist the Crusader Kings III marketing department at Paradox Interactive with:
Worked together to make the Legends of Crusader Kings III campaign a reality. Researched 5 legendary characters, identifying exciting stories, wrote captivating scripts and dialogue.
Develop and revise the key messaging and unique selling points of Crusader Kings III
Updated and provide copy for all Steam store pages for Crusader Kings III
This includes Crusader King III, major expansion Crusader Kings III: Royal Court, flavor pack Crusader Kings III: Northern Lords, and other DLCs and expansions
Various small blog post, bundle, expansion pass, marketing and sale texts
Legends of Crusader Kings III
A new initiative to attract new and lapsed players to Crusader Kings III. By inviting players to discover the captivating stories of five legendary historical characters, Paradox Interactive wanted them to feel inspired and keen to jump back in. I researched the five chosen medieval characters, identified exciting stories, crafted each of the character’s scripts, including fine-tuning the dialogue. Art, voice acting, production and final release were handled by Paradox Interactive. Legends of Crusader Kings III launched in April 2024 with a major landing page, an overview trailer and each of the five character trailers.
